Google Ads Management
Google Ads management for UK businesses. Search, Performance Max and Shopping campaigns, with honest monthly reporting.
What You'll Get
Campaigns built around real enquiries and sales Conversion tracking you can trust Less wasted spend on irrelevant searches Shopping and Performance Max fed by a clean product feed A plain-English monthly report Full ownership of your account and data
Technologies Used
Google Ads can bring in customers the same day you switch it on. It can also spend your budget on clicks that never buy. We set up and manage Search, Performance Max and Shopping campaigns for UK businesses, and we start with the part most accounts get wrong: tracking what actually happens after the click.
Why Choose Us
We're developers first, so when a campaign underperforms because of a broken checkout event, a slow landing page or a messy product feed, we fix the cause on your website rather than just adjusting bids. You keep full ownership of the account, and every report tells you plainly what worked, what didn't and what we're changing next.
How We Manage Your Google Ads
Audit
We review your account, tracking, landing pages and feed, or plan a new account from scratch.
Tracking
We set up GA4, Tag Manager and Google Ads conversions so every enquiry and sale is counted correctly.
Build
Search, Shopping and Performance Max campaigns structured around your products, services and margins.
Optimise & Report
Ongoing search term reviews, negative keywords, bid and budget changes, and a clear monthly report.
Google Ads Management
Fixed, transparent pricing with dedicated specialist support, clear deliverables, and zero hidden costs.
What's Included in This Service
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Frequently Asked Questions
How much should I spend on Google Ads?
It depends on your market, how much a customer is worth to you and how competitive your keywords are. We'd rather start with a budget you're comfortable testing, prove what converts, then scale the campaigns that pay for themselves.
Do you run Performance Max campaigns?
Yes, where they suit you. Performance Max can work well for eCommerce when it's fed by a clean product feed and accurate conversion data. Without those, it tends to spend money on traffic you can't see, so we fix tracking and feeds first.
What's in the monthly report?
Spend, conversions, cost per enquiry or sale, revenue where we can track it, the search terms that drove results, and what we're changing next month. It's written in plain English, not a dump of charts.
Will I own my Google Ads account?
Yes. The account, the campaigns and the data are yours. We work through access you grant us, and if you ever move on, everything stays with you.
Can you take over an existing account?
Yes. We start with an audit of the campaigns, conversion tracking and landing pages, then tell you honestly what's worth keeping and what's wasting budget.
Do you also fix the website side?
Yes, and that's the main difference. If landing pages are slow, forms don't track or the checkout loses people, we can fix it ourselves as part of our web and eCommerce work.
Related Services
Google Shopping & Merchant Center Feeds
Product feeds that get approved and stay approved. Merchant Center setup, disapproval fixes, and feeds for Bing, Meta, Pinterest and TikTok.
GA4 & Google Tag Manager Tracking
Analytics you can actually trust. GA4 and Tag Manager setup, conversion and eCommerce tracking, consent mode and server-side tagging.
SEO & AI Search Optimisation
Get found on Google and in AI answers. Technical SEO, local SEO and AI search optimisation for UK businesses and online shops.
Ready to Get Started?
Let's discuss your Google Ads Management requirements and provide you with a tailored quote.